INVESTMENT ATTRACTIVENESS OF ENTERPRISES

Authors

  • N.M. Davydenko The National University of Life and Environmental Sciences of Ukraine, Ministry of Education and Science of Ukraine, Department of Finance, Heroyiv Oborony str., 11,Kyiv, 03041

DOI:

https://doi.org/10.15330/apred.1.13.59-68

Keywords:

investments, investment attractiveness, potential, business, financial position

Abstract

In the article the approaches to defining the essence of the concept of “investment attractiveness of enterprises” were analyzed. On the example of "Agrofirm Brusilov" depth analysis of the agricultural enterprises to evaluate of profitability, liquidity, solvency, financial stability, the timing of the return of invested funds and minimizing investment risks was conducted.

To study methods of rating and system analysis were used. To justify the conditions of  increasing investment attractiveness farms method of scoring was used.

It was established as a result of the use of integrated evaluation of the financial position one can see problem aspects of financial position of the company and develop measures to enhance liquidity, solvency, identify potential for raising the efficiency of company and prevention of financial crisis.

The analysis of financial position showed that the management of the enterprise doesn’t  think  about  financial stability and solvency, does not understand the benefit of borrowed capital.

Using research results in practice of agricultural enterprises allows us to give a real evaluation of investment attractiveness and justify ways to improve it.

Author Biography

N.M. Davydenko , The National University of Life and Environmental Sciences of Ukraine, Ministry of Education and Science of Ukraine, Department of Finance, Heroyiv Oborony str., 11,Kyiv, 03041

D. Sc. Econ., Professor

References

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Published

2017-04-25

Issue

Section

Research of development of domestic business