PEDAGOGICAL CONDITIONS FOR THE FORMATION OF THE PROFESSIONAL IMAGE OF A FUTURE EDUCATION MANAGER

Abstract

The article presents a theoretical and practical analysis of the problem of forming the professional image of a future education manager. Based on an analysis of national scholarly research, the author reveals the essence of the concept of “management of an educational institution.” It is noted that this is a structured activity whose effectiveness and success depend on the professionalism of the head of the education manager. Specific features of managerial activity are identified (orientation of activity toward other people, a specific type of interpersonal interaction, complex structured activity, possession of an image, etc.), and their content is disclosed in the article. The article demonstrates that the effectiveness of pedagogical activity is largely determined by the professional image of the specialist, which influences the success of the educational process, learners’ motivation to engage in cognitive activity, and society’s attitude toward the teacher. The author substantiates certain features of the managerial activity of an education manager, including the intellectual nature of managerial work, the specifics of managing an educational institution, and the image of the education manager. The article proposes the author’s definition of the concept of “pedagogical conditions” and identifies the pedagogical conditions for forming a future education manager in the context of a higher education institution: creating a positive educational environment in a higher education institution; a harmonious combination of external appearance and personal qualities of the education manager; continuous professional training within the framework of competence formation readiness for lifelong learning; creating opportunities for self-education as a factor in shaping personal and professional image; organizing a favorable environmental image; providing opportunities for systematic development and improvement of legal literacy; and the formation of a high level of professional motivation for managerial activity.